Global leader in confectionary, pet care and food products Mars Inc. (Mars) has launched a global review of its agency ...
Grab is bringing beloved Southeast Asian dishes to a global level in a new initiative. The initiative sees dishes such as pho ...
A new coalition of agencies have launched in Singapore and Malaysia, after its Indonesia debut. Under the name Strategic Asia ...
Amazon Singapore has transformed SuperPark Singapore at Suntec City Mall into the Amazon.sg Holiday Playground in celebration ...
However, do these types of guerilla marketing tactics still work in an increasingly digital age? MARKETING-INTERACTIVE asked ...
Sonic branding agency amp, part of the Landor group, has appointed Reiner Erlings as managing director for the Asia-Pacific ...
Advertising agency Havas has warned investors it experienced "significant negative publicity and corresponding reputational ...
Guardian will no longer be posting on X as it feels that the benefits of being on the platform are now outweighed by the negatives. Nonetheless, X users will still be able to share Guardian’s articles ...
Financial influencers (Finfluencers) must be licensed and regulated under the Financial Advisers Act (FAA), said Alvin Tan, board member of the Monetary Authority of Singapore (MAS) and minister of ...
Havas CX, the global customer experience network of Havas is strengthening its presence across Southeast Asia with the new ...
Yoga and activewear brand lululemon is partnering Disney for a limited-edition collection inspired by both brand's shared ...
Ogilvy Indonesia has appointed Lisa Putri as its new head of content, enhancing the agency's digital services with her ...